Discover radiant, salon-quality results from the comfort of your home with the WELLA KOLESTON INTENSE HAIR COLOUR, 310/81 ULTRA LIGHT ASH BLONDE. This premium permanent hair colour is expertly formulated to deliver a stunning, sophisticated ultra light ash blonde shade, perfect for those seeking a bright, cool-toned transformation or refresh. Achieve a professional finish and vibrant, long-lasting colour that perfectly complements your style, all while maintaining excellent hair health and shine.

Key Features

This exceptional intense hair colour is designed for superior performance, ensuring deep, vibrant pigmentation that truly stands out. Its unique formula provides full, reliable coverage for even the most resistant grey hairs, blending seamlessly for a uniform and natural-looking finish. The captivating 310/81 Ultra Light Ash Blonde shade is specifically engineered to neutralize unwanted brassy or yellow tones, leaving your hair with a cool, luminous blonde that exudes elegance and sophistication. Experience a colour that feels rich, looks brilliant, and maintains its vibrancy beautifully over time, providing a true salon-quality experience.

Benefits

Choosing this intense hair colour means unlocking a range of advantages for your hair and your overall look. You'll achieve a brilliantly vibrant, ultra light ash blonde result that is both modern and timeless, free from brassiness and warm undertones. The advanced formulation ensures your new shade remains rich and true for an extended period, resisting fade and maintaining its fresh appeal. Enjoy complete and even coverage of all grey hairs, leaving you with a youthful and consistent colour from root to tip. Beyond just exceptional colour, this product helps leave your hair looking visibly healthier and feeling softer, thanks to ingredients designed to care for your strands during the colouring process. Achieve salon-grade results effortlessly at home, boosting your confidence with every vibrant strand.

How to Use

For optimal results and safety, always perform an allergy patch test 48 hours before each application, even if you have coloured your hair before.
1. Preparation: Put on the gloves provided in the kit. Drape an old towel over your shoulders to protect your clothing and ensure your work area is clear and protected.
2. Mixing: Carefully follow the instructions in the accompanying leaflet to mix the colourant and developer in the application bottle or a non-metallic bowl. Shake the application bottle well until the mixture is uniform.
3. Application: Apply the mixture evenly to dry, unwashed hair. For first-time users, distribute the colour from roots to ends. For root touch-ups, apply to the roots first, wait for the recommended time, then distribute through the rest of the hair for the final minutes of development.
4. Development: Allow the colour to develop for the time specified in the instructions, typically 30-40 minutes, depending on your desired intensity and individual hair type.
5. Rinsing: Once the development time is complete, thoroughly rinse your hair with warm water until the water runs completely clear, indicating all excess colour has been removed.
6. Conditioning: Apply the post-colour treatment conditioner provided in the kit, leave it on for the recommended time to nourish your hair, then rinse thoroughly. Style your beautiful, new ultra light ash blonde hair as desired.